Aug 25, 05:19 PM

NBC Primetime Ratings Plunge 80% as U.S. TV Viewership Slides

U.S. legacy television networks are enduring a steep audience decline midway through the third quarter of 2025, according to newly compiled industry data. Primetime broadcasts excluding sports have lost 20% of their viewers compared with the same period last year, while primetime commercial ratings that include sports have fallen 54%. Cable audiences are also eroding, down 28% on the same basis. Comcast Corp., the owner of NBC, MSNBC and CNBC, is suffering the sharpest contraction among major media companies. Viewership across its cable networks is down 49% year over year, and NBC’s primetime ratings in the key adults-18-to-49 demographic have dropped 80%. Among rival broadcasters, Fox has shed 34% of its primetime audience, ABC is off 12% and CBS 3%.

#NBC #MSNBC #CNBC #Fox #ABC #CBS

Written with ChatGPT .

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TFTC@TFTC21
1 year ago
Comcast’s cable networks are collapsing. Viewership is down 49% year-over-year in Q3 so far, the steepest drop among major networks, far worse than Disney, Fox, Warner Bros, and others. https://t.co/YvkrlHjsLu
zerohedge@zerohedge
1 year ago
Broadcast network primetime ratings (C3, A18-49 demo) were down 54% yoy for 3Q25-to-date, reflecting declines at ABC (-12%), CBS (-3%), FOX (-34%) and NBC (-80%) To repeat, NBC primetime is down, drumroll, 80%!!! https://t.co/oP9TPRdOJw
Menthor Q@MenthorQpro
1 year ago
Both trending firmly downward together. https://t.co/iCP6rPg7nI

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NBC Primetime Ratings Plunge 80% as U.S. TV Viewership Slides

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