The cryptocurrency project SOON is generating increased attention ahead of its Token Generation Event (TGE). The project, which has recently seen its Total Value Locked (TVL) on the SVM blockchain increase by 400% within a week, is part of a marketing campaign dubbed the 'Redpill Operation.' This initiative is aimed at engaging users through social media tasks and community participation. Notably, the project has secured $22 million in funding, led by Hack VC, and has garnered support from prominent figures in the crypto space, including CZ, who has shared official communications about SOON. Participants are encouraged to complete various community tasks, including social media posts tagged with #SOONISTHEREDPILL, to qualify for potential airdrops and rewards. Additionally, the SVM blockchain is now supported by the OKX wallet, facilitating easier access for users. The project is positioned to capitalize on the growing trend of social mining in the cryptocurrency market.