Meta has introduced a memory feature for its AI chatbot, enhancing personalization capabilities across its platforms, including Facebook, Messenger, and Instagram. This update allows the chatbot to store user-specific details and provide tailored event recommendations, aimed at making interactions more relevant and engaging. The rollout is currently available to users in the United States and Canada. This advancement positions Meta AI alongside similar features offered by competitors like OpenAI's ChatGPT and Google's Gemini, reflecting a broader trend in AI development focused on user personalization.