Tesla U.S. Customer Loyalty Plunges After Elon Musk Endorses Trump; X Sues India Over Social Media Crackdown

Tesla has experienced a sharp decline in U.S. customer brand loyalty following CEO Elon Musk's endorsement of Donald Trump for president last year, according to exclusive data from S&P Global Mobility shared with Reuters. For years, Tesla maintained higher repeat customer rates than any other major automotive brand in the U.S., but this loyalty has plunged since Musk's political endorsement. Separately, Musk's social media platform X has filed a lawsuit against the Indian government challenging its extensive social media crackdown and internet censorship policies. The legal case contests the foundation of tightened regulations in India, one of X's largest user markets. Court filings reveal that Indian authorities ordered X to remove approximately 1,400 posts or accounts between March 2024 and June 2025 amid ongoing disputes over content regulation. Additionally, a report has implicated X in playing a central role in inciting racist riots in India.