Israeli Prime Minister Benjamin Netanyahu has attributed Israel's deteriorating public relations on social media to the influence of automated accounts and biased algorithms. He asserted that a majority of the negative sentiment directed at Israel and himself personally is generated by bots, claiming that 60% of social media users are automated accounts. Netanyahu specifically mentioned that some of these hostile bots operate in the United States, targeting Israel's support base within the Republican Party. This acknowledgment comes amid ongoing criticism of Israel's actions and its online image. Netanyahu's comments also implicitly recognize that Israel is losing the online propaganda war, despite previous efforts, including substantial spending on covert bot campaigns aimed at influencing American public opinion.