On November 17, 2018, a photo capturing Achi the dog in a hat went viral, eventually becoming the iconic 'Dogwifhat' meme and a mascot for the meme coin $WIF. This meme was auctioned as an NFT on Ethereum and sold for 1,210 ETH ($4.3 million) to Gigantic Rebirth Ventures (GCR) on Foundation. The auction saw significant interest, including a bid of 976 ETH from PleasrDAO, starting with a current bid of 50 ETH. The sale has ignited discussions within the cryptocurrency community, especially causing tension with Solana's WIF community. It highlights the intersection of meme culture and digital asset investment, emphasizing the financial implications of owning popular internet memes. Additionally, this event has contributed to $WIF overtaking $PEPE, becoming the 3rd largest memecoin and marking a milestone in its $3 billion success story.