The U.S. Department of Homeland Security on 14 August released a promotional video displaying a new fleet of patrol vehicles for Immigration and Customs Enforcement. The trucks and SUVs—including at least a Ford F-150 Raptor pickup and a GMC Yukon—carry oversized gold lettering that spells out “ICE” and the slogan “Defend the Homeland.” Several vehicles also feature the inscription “President Donald J. Trump” along the tailgate. DHS did not specify how many vehicles are being deployed or their cost, but the rollout comes as the agency seeks to raise the profile of ICE and bolster recruitment. The New York Post reported this week that the department is offering signing bonuses of up to $50,000 for new agents, underscoring the administration’s push to expand the workforce. Supporters say the high-visibility branding underscores the agency’s national-security mission. Critics contend that emblazoning the president’s name on government law-enforcement assets risks conflating official duties with political messaging. DHS has not commented on whether the design will remain if there is a change in administration.
DHS released a video showing new ICE vehicles with the slogan “Defend the homeland” on them. DHS captioned the video “Iced out. 🥶” Follow: @AFpost https://t.co/G25tBnCI2L
The brand new ICE vehicles are badass! 🔥 https://t.co/H1NJ4YKTLp
WATCH: ICE video features new rigs stating agency's goal Reminiscent of a truck commercial, footage shows decal along bed https://t.co/0VJlk3QVBA