President Donald Trump announced in late June 2025 that he has identified a buyer for the U.S. operations of TikTok, with the reveal expected in about two weeks. The sale remains contingent on approval from Beijing and Chinese President Xi Jinping, a condition opposed by ByteDance, TikTok's Chinese parent company. Meanwhile, TikTok is preparing to phase out its current app in the U.S. and develop a new version tailored specifically for the American market, expected to launch in September 2025. This new U.S.-only app will operate separately from the global TikTok platform, featuring its own algorithm and data usage policies. The U.S. Commerce Secretary, Howard Lutnick, has warned that TikTok will cease operations in the U.S. if China does not approve the sale, with a deadline extending into the last quarter of 2025 after a 90-day extension past an initial 75-day period. Despite these challenges, TikTok has introduced new features in the U.S., including a crowdsourced fact-checking tool called "Footnotes," enhanced parental controls, AI moderation, and tools aimed at protecting younger users. These updates reflect TikTok's efforts to comply with U.S. regulatory demands while maintaining user engagement amid ongoing negotiations and regulatory pressures.
TikTok Introduces New Parental Controls, Fact-Checking and AI Moderation Features https://t.co/BPmU9jkeqc
SCOOP from @trishlaostwal: TikTok is rolling out a new non-pixel tool to let advertisers track users after leaving the app. Set to be announced to advertisers tomorrow. https://t.co/mx4Q0YqeBQ
A guide to using Edits, Meta’s CapCut rival for short-form video editing | TechCrunch https://t.co/H4z67gfxWT