France’s professional football league has broken with traditional broadcasters by launching its own streaming service, Ligue 1+, on Friday as the 2025-26 season kicks off with Rennes hosting Marseille. Operated by LFP Media, the platform will carry eight of the league’s nine matches live each weekend, with the remaining fixture available on beIN Sports in delayed form. Ligue 1+ is priced at €14.99 a month, with a €9.99 offer for users under 26. Amazon’s Prime Video is reselling the service at €12.99 for the first year, while DAZN is bundling access at €9.99 for the first three months before matching the regular €14.99 fee. The league has also signed carriage agreements with the main French internet-service providers—Orange, Bouygues, SFR and Free—to widen distribution. Chief executive Nicolas de Tavernost said the platform will cut accounts found abusing the two-screen limit and will lean on a Paris court ruling that allows the pre-emptive blocking of illegal IPTV and streaming sites. The tougher stance on password sharing is part of a broader anti-piracy campaign that includes new monitoring technology. After scrapping a below-market offer from DAZN in May, the LFP is the first major European league to self-distribute its domestic rights. Clubs have accepted two lean financial years during the transition in the hope that the service can attract 1 million paying subscribers by the end of the 2025-26 campaign, stabilising media revenues without relying on traditional broadcasters.