Grok Imagine, an AI-powered image and video generation tool, has officially launched its web version, accessible via grok.com/imagine. Promoted by Elon Musk and supported by various users, the platform is described as fast, easy to use, and optimized for entertainment. The rollout to web users began around August 28, 2025, with early access allowing image and video creation. The tool has received positive feedback for continuous improvements since its initial introduction and is anticipated to expand its user base. Grok Imagine is positioned as a leading AI tool with ambitions extending as far as Mars.