Starbucks is planning to deploy self-service ordering kiosks at busy airport locations across the United States to reduce long wait times for customers. This initiative targets on-the-go travelers and aims to improve efficiency at high-traffic venues. Concurrently, Starbucks is undergoing broader operational changes under CEO Brian Niccol, including closing or transforming 80 to 90 store locations. The company is also discontinuing certain ordering options as part of a strategic turnaround, while investing in staff training through its "Green Apron Service" program to enhance customer service interactions. Additionally, Starbucks has constructed a 4,624-square-foot office in California for CEO Niccol to reduce his commute to the Seattle headquarters. These moves reflect efforts to adapt the company’s service model and operational footprint amid ongoing challenges.