Google has partly reversed its plan to deactivate every remaining goo.gl shortened link later this month. In an update posted on 1 August, the company said only URLs that showed no activity after late 2024 will be disabled on 25 August 2025. All other "actively used" goo.gl addresses will keep working for the foreseeable future, sparing links embedded across documents, videos and social media posts. The decision amends a July 2024 timetable that would have returned a 404 error for every goo.gl redirect. Google said internal data showed more than 99 percent of the legacy links registered no traffic in the most recent month, but acknowledged that a blanket shutdown risked widespread link rot. Users can verify the status of a particular link by visiting it: URLs that display the warning "This link will no longer work in the near future" will stop functioning after the deadline, while those that redirect normally are classified as active. Links generated automatically by Google services such as Maps are unaffected and will also remain online. Google stopped allowing the creation of new goo.gl links in 2019, citing the rise of alternative short-link services, yet continued to serve existing addresses. The company is advising developers and site owners whose links fall into the inactive category to migrate to another URL-shortening platform before the 25 August cutoff.