The White House opened an official TikTok account on 20 August, posting a 27-second video in which President Donald Trump declares, “I am your voice.” The move gives the administration direct access to TikTok’s roughly 170 million U.S. users six months after the Chinese-owned app was supposed to be sold or barred from the country. Trump’s embrace of the platform marks a sharp reversal from 2020, when he sought to block TikTok on national-security grounds, and from 2024 campaign rhetoric that cast the service as a threat. Although the Supreme Court has since upheld a federal law requiring TikTok’s divestiture or a nationwide ban, the president has postponed enforcement three times, most recently in June, pushing the sale deadline to mid-September. Operating a TikTok account also conflicts with guidance that bans the app on federal devices, underscoring the administration’s shifting stance as it looks to reach younger voters ahead of the 2026 mid-term cycle. Press Secretary Karoline Leavitt said the account will highlight what she called the administration’s “historic successes,” while the White House declined to say whether it will restrict staff use of government phones to manage the feed.