A recent controversy in Brazil has centered on the issue of 'adultização infantil,' or the premature exposure of children and adolescents to adult behaviors, particularly through social media. The YouTuber Felca brought attention to this phenomenon by denouncing influencer Hytalo Santos for the exploitation and sexualization of minors online. This denunciation has sparked widespread debate involving public figures such as Claudia Leitte and Gizelly Bicalho, as well as judicial authorities like Judge Vanessa Cavalieri, who emphasized the urgent need for regulation of big tech companies to protect children and adolescents in the digital environment. Data from the first half of 2025 indicate 472 reported cases of erotization and exploitation of minors on social media in Brazil, with over 700 victims identified according to law enforcement officials. The Ministry of Public Prosecution is investigating not only Hytalo Santos but also the parents of children appearing in his videos. The issue has prompted legislative attention, with seven bills introduced in the Chamber of Deputies aimed at criminalizing and preventing the sexualization of minors, collectively referred to as the 'Lei Felca.' Additionally, senators have proposed a parliamentary inquiry commission (CPI) to investigate influencers involved in sexualizing children on social networks. Media outlets, including Jornal Nacional, have broadcast Felca's allegations, further amplifying the discussion. Experts and officials warn about the underreporting of sexual crimes against minors online and the challenges of regulating digital platforms. The controversy also intersects with broader concerns about the monetization of exploitative content and the digital environment becoming a 'lawless' space for such activities.