Instagram has introduced a new feature called "Friend Map" that allows users to share their real-time physical location with friends on the app. This addition is part of three new changes announced by Adam Mosseri, head of Instagram, aimed at enhancing user interaction. The map enables users to see their friends' locations in real time and explore posts and Reels based on tagged places. While the feature is not enabled by default, it has raised concerns among privacy experts and users about the amount of personal data exposed and potential safety risks. Instagram provides full control over location sharing settings, allowing users to turn off the feature if they prefer. Despite the backlash and privacy worries, the company emphasizes user control and transparency regarding the new map functionality.