Apple is reportedly set to hold its iPhone 17 launch event on September 9, 2025, according to internal information leaked by German wireless carriers. Pre-orders for the new devices are expected to begin on September 12, with the official release likely scheduled for September 19 across major markets. The upcoming iPhone 17 series is anticipated to include multiple models, such as the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max. The iPhone 17 Air is expected to be Apple's thinnest phone ever, featuring an ultra-thin 2.49mm battery and a screen size positioned between the Pro and Pro Max models. The base iPhone 17 model may see a display upgrade to a 6.3-inch OLED panel with a 120Hz ProMotion refresh rate. Leaks also suggest a redesign for the iPhone 17 Pro, including a new orange color option and enhanced camera capabilities. Analysts indicate that the iPhone 17 Pro and Pro Max models could come with higher prices, although Apple might offset this by increasing storage to 256GB across all models. Additionally, there is speculation about possible integration of GPT-5 technology in the new lineup. Alongside the iPhone 17 series, the event is expected to feature announcements for new AirPods and Apple Watches.
The iPhone 17 Air will be between the iPhone 17 Pro and iPhone 17 Pro Max in terms of screen size, if an image shared by a serial leaker is to be believed. By @MalcolmOwen https://t.co/vklW2SXdqX
Here's how iPhone 17 Air display size will compare to 17 Pro and 17 Pro Max https://t.co/jha0izL9gC by @apollozac
Apple's MacBook Pro overhaul with OLED might not launch until 2027: report https://t.co/ifuMSUGpOZ by @mbrkhrdt